Branding Through Social Media
About Course
The objective here is to relate the ideas to your personal and business experiences. We will review the reasons behind the success in each case study. Useful strategies will be identified and evaluated against your context. We will also study cases that are not quite successful. In this way we can learn the major pitfalls to avoid.
To enjoy the greatest benefits from this course, please work through each case study with your own personal or business branding goals in mind. List the steps that you need to take to achieve results. You will then have a blueprint for your social media branding.
If the actions are executed consistently through genuine and relevant interaction with your followers and customers, a connection will soon be formed, and you would have created a brand that sets you apart from the rest.
“Within every brand is a product, but not every product is a brand. (via
Inspiremedavid.com)”
―David Ogilvy
Course Content
Branding through Social Media
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17:13
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The advantages of branding through social media
12:40 -
Branding through Facebook – case study
17:48 -
Case study – Facebook mistakes
15:39 -
Facebook Do’s and Don’ts
02:55 -
Branding through Twitter – case study
02:58 -
Case study – Twitter mistakes
00:00 -
Twitter Dos and Don’ts
10:31 -
Branding through Pinterest – Case Study
11:17 -
Case study – Lack of interest in Pinterest
05:11 -
Pinterest Dos and Don’ts
02:06 -
Branding through LinkedIn – Case Study
11:55 -
LinkedIn mistakes
04:06 -
LinkedIn Dos and Don’ts
07:52 -
Branding through Reddit – Case Study
16:08 -
Case study – Reddit mistakes
00:00 -
Reddit Dos and Don’ts
00:00 -
Social Media Strategies
00:42 -
Branding through Social Media – the puzzle
00:00 -
Solutions for crossword puzzle
00:00 -
Social Media Integration and Productivity Tools
08:57 -
What to do when things do not go as planned
02:51 -
Conclusion
00:00
ASSESSMENT :
Earn a certificate
Add this certificate to your resume to demonstrate your skills & increase your chances of getting noticed.
